United States Prepaid Card Markets, 2022-2027 by Services, Card Type, End User, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis – ResearchAndMarkets.com
the “US Prepaid Cards Market (2022-2027) by Services, Card Type and End User, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis” Report has been added ResearchAndMarkets.com Offer.
The US prepaid card market is estimated at USD 658.65 billion in 2022 and is projected to reach USD 1645.77 billion by 2027, growing at a CAGR of 20.1%.
Market dynamics are forces affecting the pricing and behavior of players in the US Prepaid Cards Market. These forces create price signals resulting from the changes in the supply and demand curves for a particular product or service. Market dynamics forces can be related to macroeconomic and microeconomic factors. There are other dynamic market forces than price, demand and supply. Human emotions can also drive decisions, influence the market and generate price signals.
As market dynamics affect the supply and demand curves, decision makers are trying to figure out the best way to deploy different financial tools to curb different strategies to accelerate growth and reduce risks.
The report provides a detailed analysis of the competitors in the market. It encompasses the financial performance analysis for the publicly traded companies in the market. The report also offers detailed information on the recent development and the competitive scenario of the companies.
Some of the companies covered in this report are – American Express Company, Green Dot Bank, HRB Digital LLC, Mastercard, MetaBank, PayPal Holdings, Inc., Visa, Inc., WEX, Inc. etc.
The report includes the Competitive Quadrant, a proprietary tool used to analyze and rank companies’ position based on their industry position score and market performance score.
The tool uses various factors to classify players into four categories. Some of these factors considered for the analysis are financial performance over the past 3 years, growth strategies, innovation assessment, new product launches, investments, market share growth, etc.
The report provides a detailed Ansoff matrix analysis for the US prepaid cards market. The Ansoff Matrix, also known as the Product/Market Expansion Grid, is a strategic tool used to develop strategies for business growth. The matrix can be used to evaluate approaches in four strategies viz. Market development, market penetration, product development and diversification. The matrix is also used for risk analysis to understand the risk associated with each approach.
The analyst analyzes the US prepaid card market using the Ansoff matrix to identify the best approaches a company can use to improve its market position.
Based on the SWOT analysis of the industry and the industry players, the analyst has made appropriate strategies for the market growth.
Main topics covered:
1 Report Description
1.1 Study Objectives
1.2 Market Definition
1.4 years considered
1.6 Major Players
2 research methodology
2.1 Research Process
2.2 Data Collection and Validation
2.3 Estimation of Market Size
2.4 Assumptions of the study
2.5 Limitations of the Study
3.2 Market Size, Segmentations and Outlook
4 Market Dynamics
4.1.1 Increasing acceptance of prepaid cards among millennials and contract workers
4.1.2 Increase in demand for cash alternatives
4.1.3 Increasing awareness and easier access to prepaid cards
4.1.4 Large number of internet users and boom in e-commerce industry
4.2.1 Strict scrutiny by banks before providing prepaid cards
4.3.1 Growth of the unbanked and unbanked population
4.3.2 Increase in virtual prepaid cards
4.3.3 Prepaid-as-a-Service white label solutions on the rise
4.4.1 Concerns About Fraudulent Attacks
5.1 Regulatory Scenario
5.2 Porter’s Five Forces Analysis
5.3 Effects of COVID-19
5.4 Ansoff matrix analysis
6 US prepaid card market, by service
6.2 Rechargeable Universal Card
6.3 Gift Cards
6.4 State Benefits/Payout Card
6.5 Incentive/Reward Card
7 US Prepaid Cards Market, by Card Type
7.2 Closed Loop Prepaid Card
7.3 Open Loop Prepaid Card
8 US prepaid card market, by end-user
8.2 Retail Business
8.4 Government/Public Sector
8.5 Financial Institutions
9 competitive landscape
9.1 Competitive Quadrant
9.3 Strategic Initiatives
9.3.1 M&A and Investments
9.3.2 Partnerships and Cooperations
9.3.3 Product Developments and Enhancements
10 company profiles
10.1 American Express Company
10.2 Brink’s Incorporated
10.3 Edenred SA
10.4 Green point bank
10.5 HRB Digital LLC
10.6 JPMorgan Chase & Co.
10.7 Mango Financial, Inc.
10.10 PayPal Holdings, Inc.
10.11 Bancorp, Inc.
10.12 The Mint Corporation
10.13 Total System Services, Inc
10.14 Visa, Inc.
10.15 WEX, Inc.
For more information about this report, see https://www.researchandmarkets.com/r/sogs4q